Genesee Beer to make comeback - South Florida Business Journal:

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The renewed effort will include merging the sales and marketingh teams from Labatt USA and once a recognized beer in Western New The company said it hasbegunh $6 million in upgrades and will invest anothe r $4 million in 2010. “Positive changes are said Rich Lozyniak, the new CEO of North Americanh Breweries. “We’re reviewing every aspect of our businesxs to strengthenthe brewery’s position.” NAB said it will upgrade breweryy equipment, make necessary repairs and add boilerf controls and steam economizers that reduce energyg consumption. The changes are expected to brin annual operating savings of morethan $1 million.
In additioh to Genesee, the brewery produces Seagram’s Escapes, as well as Dundere Ales and Lagers family of craft which includes the Originaol HoneyBrown Lager. The Rochester company distributesseveralp imports, including Imperial from Costa Rica, Steinlager from New Toohey’s New from Australia and Thwaites from the U.K.